Zotac has devised a new way to distribute Nvidia's latest GeForce RTX 50-series (Blackwell) GPUs to gamers. The company (via Reddit) is implementing a priority access system to directly sell GeForce RTX 5090 and GeForce RTX 5080 GPUs to its gaming Discord server members. This will combat scalpers and ensure that only end-users get their hands on the limited supply of GPUs.
Many consider Blackwell a paper launch, as gamers and enthusiasts scramble for availability, and scammers and scalpers take advantage of it. Retailers, or at least some, ensure everyone has a fair chance of snagging one of these powerful new GPUs. One Japanese computer store hosted a lottery for prospective buyers, which, unfortunately, ended in chaos and injuries. To avoid situations like this, Zotac has opted for a different approach.
