A year ago, Zohran Mamdani was a political unknown. Now, the 34-year-old democratic socialist will be New York’s first Muslim mayor with a profile that stretches far beyond the city, across America and indeed the world.
The one-time underdog turned main character has had a meteoric rise. With a savvy social media presence and an electrifying grassroots campaign focused on economic justice that garnered international attention and galvanized thousands of first-time voters – many of whom are young or people of color, or both – Mamdani has provided a blueprint for canvassing to progressives online.