Wheelset prices are getting out of control, and finding a lightweight, performance option at a reasonable price from the established Western brands has become a rather futile exercise. Add carbon fibre architecture into the equation, and things get even pricier – especially among the upper echelons of the best road bike wheels.
SRAM-owned component manufacturer Zipp, however, claims to have a solution, unveiling a new carbon-fibre wheelset aimed at attracting new customers without watering down the brand's substance.
