Zendaya's latest film, Challengers, is making waves at the box office with a projected $15 million opening weekend. The movie, distributed by MGM Amazon Studios, took a bold approach by opting for a nationwide release rather than a limited platform release, given its arthouse nature. Despite mixed predictions from rival studios, Challengers is expected to hit the $15.2 million mark based on Friday's earnings of $6.2 million from 3,477 theaters, fueled by Zendaya's strong fan base.
Challengers, an R-rated drama, has received a B+ CinemaScore from audiences, with female moviegoers comprising 58% of Friday's audience and a significant portion falling in the 18-34 age range. The film is resonating well with ethnically diverse audiences, with white, Latino, Black, Asian, and Native American/other moviegoers making up the majority of ticket buyers.
The Luca Guadagnino-directed film, featuring Zendaya alongside Mike Faist and Josh O'Connor, explores a love triangle set in the world of tennis. Critics have praised Challengers for its smart and seductive storytelling, with The Hollywood Reporter calling it Guadagnino's most pleasurable work to date.
Meanwhile, Lionsgate and Kingdom Story Company's Unsung Hero is also making a strong showing at the box office, exceeding expectations with an A+ CinemaScore. The faith-based film, based on a true story, is resonating well with female audiences and is performing best in the central regions of the country.
At the global box office, Warner Bros. and Legendary's Godzilla vs. Kong and Dune: Part Two are on track to achieve significant milestones, with both films nearing the $700 million and $500 million marks, respectively. These two blockbusters are currently the highest-grossing films of the year.
Lastly, a surprise contender in the top ten is the rerelease of Ridley Scott's Alien, which is expected to earn between $1.8 million and $2 million, showcasing the enduring popularity of the sci-fi classic.
