
Week 13 of the NFL season is here, which means it's time for the NFL's annual My Cause My Cleats initiative. For games played during weeks 13 and 14, players around the league will wear customized cleats that celebrate a charitable endeavor close to their hearts.
For the first time in his young career, Baltimore Ravens star receiver Zay Flowers will be participating. Flowers is working with the Call of Duty Endowment, a non-profit founded by the video game company that focuses on "placing veterans into high-quality, high paying jobs." The Endowment was founded in 2009 and has assisted 140,000 veterans in the years since. In the Ravens' Week 13 matchup against the Philadelphia Eagles, Flowers will be wearing a custom pair of cleats designed by Dez Customz in honor of Shelby Ward-Cross, a military veteran who lives in Baltimore; before the game Flowers will meet Ward-Cross and gift him a pair of the custom kicks.