By now everyone knows that Miu Miu is the kid sister of Prada. Well, everyone obsessed with fashion. Although they aren't the only siblings in the industry. H&M, & Other Stories and COS are all in the same family. (No wonder why we love them.) Gap, Banana Republic, Athleta and Old Navy share the same DNA. Same goes for Zara and Massimo Dutti owned by Inditex. Actually, Inditex has several other labels under its belt, including Bershka, Pull&Bear and Stradivarius.
Massimo Dutti began as a men's brand back in 1985. It incorporated womenswear a decade later. While Zara is über trendy, routinely participating in, and sometimes even starting, trends, Massimo Dutti is all about elegance. Basically, a cost-effective way to indulge in quiet luxury. Sure, it embraces a craze here and there, like mesh footwear and bag charms, but it's always with a sophisticated flair.
