Yungblud started his own festival to fight high ticket prices.
The 28-year-old rocker launched Bludfest at the Milton Keynes Bowl in 2024 and he's now revealed he came up with the plan to create his own music event because he was struggling to book slots at established festivals and he was outraged by soaring ticket prices.
He told the Guardian newspaper: "I wasn’t poppy enough for some of them [the other festivals], I wasn’t heavy enough for the rock festivals, so I had to start my own thing.
"And the festivals that weren’t giving me the slots I wanted cost so much, 200 to 500 quid a ticket, so we started selling tickets at 45 quid."
Bludfest is returning in 2026 and he told the publication he hopes for a turn out of “50 to 60,000 people".
He previously revealed he has high hopes for the future of the festival with headline acts like The Cure and Bring Me The Horizon at the top of his wish list.
He told Kerrang!: “My plan is to take it to Paris and Prague and Australia. I’d love for it to be a two-day event.
"I’d love to have Bring Me The Horizon and The Cure. I’d love to see incredible young artists like Lola Young rise up the ranks and headline it."
The Obey hitmaker - whose real name is Dom Harrison - also explained he wanted to keep ticket prices low and find other ways to make money to ensure the artists on the line-up are paid fairly.
He said: "When you just turn up and play a gig, you don’t realise what money goes where. If I own my own thing, I can see things literally spread out.
"I’ll make money in other places, but it was a very big point for me to only break-even on the music and pay the artists what they should be paid.
"I don’t want to ask someone: 'This is a good cause, will you come and do it for a little bit less?' I was like: 'What’s your fee?’
"I wanted to show it can be done this way. I really don’t mind putting my head above the trench and getting shot at first."
