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Fortune
Fortune
Preston Fore

YouTuber Logan Paul cashes in $16.5 million for his rare Pokémon card—more than even he expected. And it proves his point about 'armchair quarterbacks yelling from the sidelines

Ken Goldin, Logan Paul, and a Guinness World Record woman stand with Paul's Pokemon card (Credit: Courtesy of Goldin)

From cryptocurrencies to Hermès Birkin bags, Gen Z investors are on the hunt for unconventional assets that double as status symbols—and sometimes even careers. For Logan Paul, one of those bets came in the form of a single Pokémon card.

The YouTuber turned social media mogul and entrepreneur turned heads in 2022 when he paid $5.3 million for a single Pokémon card—an ultrarare Pikachu Illustrator—making it the most expensive ever sold at a private sale.

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