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PC Gamer

Andy Edser

YouTube raked in over $60 billion in revenue last year, says Alphabet, between its seemingly-endless parade of adverts and its Premium subscription service

Alphabet YouTube Premium Google

A man holding a smartphone with a Youtube logo and small YouTube logos displayed on a screen are seen in L'Aquila, Italy, on October 9th, 2024. (Photo by Lorenzo Di Cola/NurPhoto via Getty Images).

Google and Alphabet CEO Sundar Pichai has handily summarised the latter's Q4 results in a blog post this week, and right near the top is an interesting figure: YouTube's annual revenues surpassed $60 billion across ads and subscriptions.

Looking deeper into the fiscal results themselves, YouTube ads brought in $11.38 billion in the last quarter, compared to $10.47 billion in last year's report. Anecdotally, I can well believe this figure, as YouTube's ad frequency ramped up at such a rate towards the end of 2025 that I finally caved and bought a YouTube Premium subscription myself.

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