Even though it only hit UK soil in 2022, it’s rare I come across someone who hasn’t smelt, seen or at least heard of Phlur. Thanks to its unique scents, responsibly sourced ingredients and instantly identifiable, endless chic packaging, Phlur has become somewhat of a household name, especially amongst those in the fragrance know.
Yet, while the brand's aesthetically pleasing eaux de parfum are a staple in many beauty editors perfume collections, I’ve got a slightly controversial opinion. For me, it’s their body mists that I couldn’t be without. You see, while the best Phlur perfumes offer bold, powerful scents, it’s the ease with which I can spritz, wear and re-apply their more lightweight mists that I love. Plus, they can also be applied as hair perfumes for a head-to-toe sensorial experience.
