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The Guardian - US
The Guardian - US
Business
Michael Sainato

‘You can’t beat us’: Starbucks workers to strike in ‘Red Cup Rebellion’

Workers carry strike signs outside a unionized Starbucks in Anaheim, California, for ‘Red Cup Rebellion’ in November 2022.
Workers carry strike signs outside a unionized Starbucks in Anaheim, California, for ‘Red Cup Rebellion’ in November 2022. Photograph: MediaNews Group/Orange County Register/Getty Images

Starbucks workers will strike at stores across the US on 16 November, the company’s promotional Red Cup Day, in their latest attempt to pressure the company to bargain a first union contract with unionized stores and address issues such as understaffing.

On Red Cup Day, Starbucks customers get a free limited edition reusable red cup as a promotional event to kick off the holiday season. Starbucks’ 2022 Red Cup Day was reportedly its highest single sales day ever despite strikes affecting over 100 stores organized by the Starbucks Workers United union.

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