Coming up with great ideas for YouTube videos can be hard, so YouTube is testing Brainstorm with Gemini, a new way for AI to be your inspiration. As explained originally in a YouTube Creator Insider video and spotted by TechCrunch, Brainstorm with Gemini employs the Google Gemini family of AI models to suggest video ideas and fitting thumbnails and titles to accompany the video. While you can ask ChatGPT and other AI assistants for ideas, YouTube can leverage its data to tailor its suggestions better, and just having the feature built into the platform might make it more enticing and help you get a leg up on the YouTube competition.
"[W]e're testing a new studio integration with Google's AI tool Gemini with the goal of helping creators brainstorm video ideas, video titles, and thumbnail ideas," explained the host of the Creator Insider video. "When you're drafting outlines, look for a Brainstorm with Gemini button to get started."
