I’m a denim lover with a substantial collection of jeans to prove it. My hangers are replete with an array of silhouettes from straight to barrel leg, boot-cut to flared – in shades of indigo, midnight, black, grey, ecru and white. After the athleisure years and the elasticated waistbands of the pandemic, a more structured silhouette has returned and denim is back in business (but in my mind, this perennially popular fabric never went out of style).
Even Gap is making a comeback with designer Zac Posen’s range of elevated basics – modelled in a sell-out campaign by Gwyneth Paltrow and her daughter Apple Martin – and the opening of three bricks-and-mortar stores in London.
