
The rapid digital transformation of businesses across nearly all global industries is fueling significant expansion in the internet services market. Key factors contributing to this growth include the surge in e-commerce, the digitization of healthcare, increasing consumption of online entertainment, and government initiatives in e-governance.
An increasing number of people around the world are getting connected to the internet. According to Statista, as of July 2024, there were 5.45 billion internet users, which accounted for 67.1% of the global population. Moreover, there are a few emerging nations that could add to the internet population significantly.