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The Guardian - UK
The Guardian - UK
Technology
Robert Booth UK technology editor

X to ban users from earning revenue if they post unlabelled AI-generated war videos

X logo on a phone screen
X said: ‘During times of war, it is critical that people have access to authentic information.’ Photograph: Étienne Laurent/EPA

Elon Musk’s X will ban users from making money on the platform if they repeatedly post unlabelled AI-generated war videos, after social media feeds were flooded with fake battle scenes from the Iran conflict.

The social media platform, which has about half a billion monthly active users, will suspend people from earning revenue from posts for 90 days if they put up AI-generated videos of an armed conflict without adding a disclosure that it was made with AI. A second infraction wouldlead to a permanent ban, it said on Tuesday night, after the first days of the conflict in Iran were marked by a torrent of bogus online footage.

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