You’d assume that spending seven months in a jail cell would make you think long and hard about your wrongdoings. Billy McFarland, the co-founder of the notorious Fyre Festival that resulted in several class action lawsuits (with one seeking more than $100 million in damages), certainly did.
Although not exactly in the way you’d hope. Instead of atoning for defrauding inventors out of $26 million, bankrupting his Bahamian vendors, and for joking about all this on a podcast while still in prison, McFarland spent the time scheming on how to capitalise on this botched viral sensation.
