The supermarkets where customers have been hit worse by rising prices have been revealed, according to new data from a food comparison site.
Morrisons’ prices have risen the most out of the Big Four grocers, according to Trolley.co.uk.
Across 13,000 products, Morrisons prices have gone up by an average of 4.7% compared with August last year, the website claimed.
Industry sources told The Telegraph that the increase was down to the supermarket being bought out by US private equity firm Clayton Dubilier & Rice - however, Morrisons denies this.
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Tesco shoppers have been hit with a 4.6% increase on average, according to Trolley.co.uk data.
Sainsbury’s has seen prices rise by an average of 3.7%, while groceries from Asda and Waitrose have risen by 3.3% and 3.2% respectively.
Outside of the Big Four - Iceland saw the largest overall increase at 6.6%, followed by Aldi at 5.7% over 2,413 products.
Of the 3,022 products tracked at Iceland, the average cost of an item has gone from £3.79 last summer to £4.04 this year – or 25p.
Some of the largest jumps in grocery prices from the retailer were butter (rising £1.01), chicken (£1.07), toilet paper (also £1.07), as well as dog and cat food (£1.11 and £1.01 respectively).
Of the products tracked at Iceland, the largest monetary increase has been in the cost of a 5kg bag of chicken breasts – which jumped £7 to £24.
The same cost rise in pounds was seen in the price of Jim Beam whiskey and Bombay Sapphire gin, while a five litre bottle of olive oil rose £6.25 to £14.
Supermarket shoppers are being hit by soaring inflation - meaning it has never been more important to save cash where you can.
Inflation hit a new 40-year high of 10.1% in the 12 months to July - with the Bank of England warning that it could hit 13% by October.
The biggest contributor of rising inflation in July was food, according to the Office for National Statistics - with grocery inflation at 12.6%.
This is up from 9.8% in June.
Bread and cereals increased in price the most, followed by milk, cheese and eggs.
Vegetables, meat, sugar, jam, honey, syrup, chocolate and confectionery all rose in price as well.
The Mirror has contacted all the supermarkets mentioned in this article for comment.
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