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Stephen Farrand

WorldTour teams back out of One Cycling project due to 'crazy business model'

Riders sprint to the line at the 2024 UAE Tour.

Details of the One Cycling reform project remain scarce and the teams and race organisers involved are secretive about their ambitions but Cyclingnews understands that several WorldTour teams have pulled out of the project, convinced the numbers simply do not add up. 

According to reports in early February, sports investor company SRJ Sports Investments, controlled by Saudi Arabia's Public Investment Fund (PIF) has emerged as a frontrunner to back the project and was ready to invest €250 million ($270 million). 

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