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The Guardian - AU
The Guardian - AU
Business
Catie McLeod Consumer affairs reporter

Woolworths increased prices of at least four ‘family staples’ during ‘Price Freeze’ promotion

File photo of people walking past a Woolworths supermarket
Woolworths increased the prices of at least four key products during its ‘Price Freeze’ promotion, pricing data reveals. Photograph: Loren Elliott/Reuters

Woolworths raised prices for popular items – including a 33% mark up on chicken fillets – within days of promising to freeze prices on 300 “family staples” for three months to help customers with the cost of living.

Pricing data, compiled by comparison website CW Scanner and provided to Guardian Australia, shows the supermarket chain increasing the prices of at least four key products after starting the three-month “Price Freeze” promotion on 1 May.

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