More than one million tickets have been sold for this summer’s Women’s World Cup, eclipsing the historic sales mark set in France four years ago and placing this year’s event on pace to become the most attended FIFA Women’s World Cup in history.
This summer showpiece, hosted in Australia and New Zealand, has long been tipped to be a landmark occasion in the women’s game, with an expanded format of 32 teams dovetailing an unprecedented appetite for women’s football. And with just over a month to go until the group stages, anticipation has hit fever pitch with ticket sales exceeding one million.
FIFA President Gianni Infantino proudly announced the historic achievement over Instagram, stating that the numbers signposted a clear growing interest in the game. “Delighted to share with the world that FIFA has passed one million tickets sold for this year’s FIFA Women’s World Cup,' he wrote in a message posted on Instagram,” he wrote.