There have been some good wins recently for women’s sport attendance in the UK, with a record-breaking crowd for a rugby match at Twickenham and a sold-out Emirates stadium for a Uefa Champions League football semi-final.
Less encouraging is Fifa’s suggestion that this summer’s women’s football World Cup, hosted by Australia and New Zealand, may not be available to TV viewers across Europe. Apparently the amount broadcasters are willing to pay to show it in the UK, Germany, Italy, Spain and France is too low. (Elsewhere in the world most of the rights contracts for the event have already been agreed.)
