Anna van Praagh
(Picture: Matt Writtle)While we civilians march into our inter-galactically grim cost of living a nightmare existence blinking in disbelief at the horror of it all while clutching ‘blackout boxes’, over on planet celebrity Cara Delevingne has become a “sexual wellness” entrepreneur. The model is the co-owner and creative adviser of Lora DiCarlo, which has developed “pleasure products” with the engineering and robotics lab of Oregon State University. To further explore her subject matter she will appear in a documentary by the US streaming giant Hulu next month.
I mean, who doesn’t even know that sexual wellness is the new mindfulness? And yes, while almost certainly yet another thing for us ordinaries to feel intimidated by and inadequate over, it’s big business and big money. The global sexual devices market is worth £16 billion and is forecast to grow seven per cent each year until 2026. Go, Cara.
