A recruitment process which could only take place in the 21st century, played out in the poisonous court of social media.
On Thursday Wolverhampton Wanderers saw their second 'first-choice' to replace Bruno Lage brutally turn down their advances. But while there were extenuating circumstances surrounding Julen Lopetegui's rejection, Michael Beale's has angered a fanbase already close to boiling point.
Having taking QPR to the top of the Championship, it was believed a rapid promotion, just 15 games into his managerial career was a formality. Alas, the former Aston Villa coach has decided - somewhat admirably - to honour the arrangement he has at Loftus Road, despite the obvious lure of the top flight.