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Evening Standard
Evening Standard
Daisy Lester

Wimbledon style meets elite tennis performance with On

Ambassador Iga Swiatek is the youngest woman ever to win four French Open titles - (On)

From the pristine grass courts to the iconic all-white dress code, Wimbledon is where sporting excellence meets style. And for players and tennis enthusiasts looking to embrace the aesthetic long after the 2026 Championships are over, On delivers premium fitness gear and footwear engineered for the courts.

Founded in 2010 by three Swiss friends – Olivier Bernhard, David Allemann and Caspar Coppetti – On was built on the belief that performance sportswear could be available to everyone.

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