
When a couple decided to take their relationship further on the most recent season of “Love Is Blind,” the moment was soundtracked with a familiar song: Billie Eilish’s “Birds of a Feather.”
It wasn’t a flash-in-the-pan musical surprise. The season was stacked with familiar needle drops — Miley Cyrus’ “Wrecking Ball,” Justin Bieber’s “Holy,” Ariana Grande’s “Into You,” Selena Gomez’s “Lose You to Love Me” — a gesture away from the little-known, sometimes generic pop songs that used to meet the show's most emotional moments.