
With the widespread integration of cloud-based services and an innate advantage over traditional software, the software-as-a-service (SaaS) industry is thriving. Amid this growth, Twilio Inc. (TWLO) seems to be well-positioned to capitalize on the sector’s growing momentum.
SaaS products have been becoming more prevalent in the tech industry owing to the rise in the adoption of public & hybrid cloud-based solutions, integration with other tools, and centralized data-driven analytics, among others. With 17,000 companies and 59 million customers worldwide, the United States ranks first in the sector.