Mention you work for The Independent to an American and, surprisingly often, they’ll ask if you know Trent Crimm. James Lance’s fictional sports journalist became one of the breakout stars of Ted Lasso, and for many American viewers, The Independent is no longer just a British newspaper — it’s the place where Trent Crimm files his columns.
Crimm’s popularity is a testament to just how deeply Ted Lasso embedded itself in the American cultural consciousness.