
Shares of athleisure giant Nike Inc. (NYSE: NKE) shares have been in a steep decline for more than 2 years, shedding a staggering 60% from their all-time high in late 2021. As we head into the first couple of weeks of the new year, they’re still struggling to find buyers, trading at levels last seen in 2018. Wall Street is keeping a close eye on the Oregon-headquartered company as the pressure to turn things around is mounting.
But for those of us on the sidelines, this could be the perfect time to start paying attention. While the downtrend has been brutal, there are several reasons to believe that 2025 might mark the start of a massive comeback rally for Nike. Let’s jump in and take a look.