It’s the New Year, and with it come new sales and greater opportunities to save money on this year’s travel experiences.
January, the first month of the year, also is the first month of "Wave Season" in the travel industry. The so-called Wave Season is typically the first quarter of the year and is aptly named for the new “wave” of clients that travel advisers get during this time period.
Jordan Bradshaw, Vice President of Northcutt Travel Agency, said, “January seems like a fresh new beginning in all facets of life and that goes for travel as well. Air begins to open up for those family holiday vacations and planning in advance allows you to budget accordingly. Additionally, December is such a busy month that people tend to focus on what is right in front of them."