Theme parks are always fairly expensive places to go, but in the last couple of months, the top two theme park resorts companies, Universal Destinations & Experiences and Disney Parks, have raised their prices significantly. Of course, this isn’t too surprising since theme parks are seeing a bump in attendance this time of year, so those price increases are already having a material impact on revenue.
Disney Parks raised prices back in October, exactly one year after one of the most aggressive price increases at Disney Parks we’d ever seen. Disney World park tickets were not impacted but everything else, from Disneyland tickets to parking at Disney World, saw increases. What has seen far fewer headlines was the recent Universal price jump. Admission tickets to all three Universal Orlando Resort locations, Universal Studios Florida, Universal’s Islands of Adventure and the Volcano Bay water park saw price increases.
