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Euronews

Pascale Davies

What's behind the merger of X and Elon Musk's xAI and what will it mean for your data?

Elon Musk X Jan Penfrat United States Euronews Next European Union Donald Trump Twitter Inc. Meta XAI

Elon Musk’s self-purchase of his artificial intelligence (AI) company xAI and social media platform X (formerly Twitter) is the latest sign of AI and social media uniting.

While the move is largely seen to be for financial reasons - to boost X’s static revenue by adding it to the AI bubble - it is also likely to fuse the companies so that user data on X can be used to train xAI.

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