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TechRadar

Michelle Cooper

Why AI-powered marketing is the new secret weapon for customer trust

Trust

A diverse business team engages in collaborative work, analyzing charts and reports while using a digital tablet to drive strategic decisions in a modern office setting.

As agentic AI reshapes customer engagement, brands face two intertwined questions.

Do customers trust AI? And are marketing teams prepared to deploy it in ways that earn that trust?

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Top stories on inkl right now

France and Chad sign 'renewed' defence partnership following two-year hiatus

French President Emmanuel Macron on Tuesday hosted Chadian leader Mahamat Idriss Déby Itno, as the two countries seek to rebuild ties two years after N'Djamena ordered French forces to leave its territory. The countries' defence ministers signed a declaration of intent to structure their defence cooperation "on a renewed basis".

Radio France Internationale

Airlines Face Israel Crew Rules: After flydubai incident, Air France bans Pakistani, Muslim-majority pilots

Air France has confirmed it is complying with new Israeli restrictions that bar flight crew members from certain nationalities from operating flights to Israel, a policy that reportedly affects citizens of 31 countries, most of them Muslim-majority nations, including Pakistan, Iran, Saudi Arabia, Algeria and Tunisia.

The Times of India

First Thing: Pope Leo recovering from surgery after lung cancer diagnosis

Vatican says operation on US-born head of Roman Catholic church was ‘successful’

The Guardian - UK

Trump heads to rallies in Arizona and Montana after campaign stop-off in Alaska – US politics live

Trump has taken to campaigning in conservative-leaning parts of competitive states, rather than in more politically diverse areas

The Guardian - UK

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The GOP billionaire behind the biggest political gift in U.S. history could be sued for allegedly fueling a Chicago rat infestation

A city document says Barre Seid has paid workers for three years to scatter nuts in Lincoln Park, but officials say the practice draws rats.

Fortune

DNA ties a former Chicago detective to unsolved murder of 8-year-old girl

More than 1,300 people were interviewed and over a dozen individuals were questioned under polygraph throughout the investigation, police said

The Independent UK

Top stories on inkl right now

France and Chad sign 'renewed' defence partnership following two-year hiatus

Radio France Internationale

Airlines Face Israel Crew Rules: After flydubai incident, Air France bans Pakistani, Muslim-majority pilots

The Times of India

First Thing: Pope Leo recovering from surgery after lung cancer diagnosis

Vatican says operation on US-born head of Roman Catholic church was ‘successful’

The Guardian - UK

Trump heads to rallies in Arizona and Montana after campaign stop-off in Alaska – US politics live

Trump has taken to campaigning in conservative-leaning parts of competitive states, rather than in more politically diverse areas

The Guardian - UK

One subscription that gives you access to news from hundreds of sites

Already a member? Sign in here

The GOP billionaire behind the biggest political gift in U.S. history could be sued for allegedly fueling a Chicago rat infestation

A city document says Barre Seid has paid workers for three years to scatter nuts in Lincoln Park, but officials say the practice draws rats.

Fortune

DNA ties a former Chicago detective to unsolved murder of 8-year-old girl

More than 1,300 people were interviewed and over a dozen individuals were questioned under polygraph throughout the investigation, police said

The Independent UK

Our Picks

NYC woman orders birthday cake for husband. Then she opens box and realizes bakery followed her decorating instructions a little too literally

It took a while for her husband to realize the mistakes on his cake.

We Got This Covered

Palantir’s CTO claims AI researchers are smoking to prove they believe AI will cure cancer, and he says it’s a sign of tech-fueled ‘mass psychosis’

Sankar attacked AI doomers in a recent interview.

Fortune

Spider-Man’s 1,000th issue: the enduring appeal of the tortured Hamlet of superheroes

This autumn marks a special occasion in the Marvel universe: Spider-Man, perhaps the most popular superhero of all time, has reached issue #1,000 in the comics series.

The Conversation

The Chicks review – exquisite harmonies and hard-won vindication in anniversary show

Two decades after country music blacklisted the band for their Iraq war protest, the trio celebrate their unapologetic album Taking the Long Way

The Guardian - US

Bonnie Blue Accuses Lee Andrews of Passing Off Paid 'Sexy' Cameo as Genuine Proposition: 'I Did Charity Work Too'

Bonnie Blue accuses Katie Price's estranged husband, Lee Andrews, of paying for a personalised Cameo video and presenting her provocative remarks as a genuine proposition.

International Business Times UK

What Is the October Canon Event? TikTok's Viral Theory About Life-Changing Experiences

From texting an ex to losing a friend or making a spectacularly bad decision, TikTok has a name for October's unexpected disasters.

International Business Times UK

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