The price of some everyday groceries has more than doubled over the past year, a new study from Which? has found. The company's food and drink inflation tracker says the cost of own-brand items has continued to rise.
The consumer champion analysed more than 25,000 food and drink products at eight major supermarkets – Aldi, Asda, Lidl, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose – to see how everyday product prices have been hit. It looked at the items with the highest inflation at each supermarket to find out what has seen the biggest price rise.
The analysis covered the average price of products in the three months up to the end of February 2023 compared to the same period 12 months ago. The items where the average price has risen the most were Asda’s Free From Special Flakes (300g) and Waitrose’s Essential Italian Mozzarella Strength 1 (drained 150g) - which went from 62p to £1.43 (129%) and 80p to £1.77 (121%) respectively. Morrison’s Free From Corn Flakes (300g) also rose significantly from 60p to £1.29 (115%).
