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Evening Standard
Evening Standard
Lifestyle
Abha Shah

When do the Black Friday sales end? Last-minute offers from NEOM, Armani, Apple, Waterpik and PlayStation

The biggest sales weekend of the year is in full swing with prices dropping across the board. From homeware to hoovers, beauty to bedding and travel deals to tech steals, it’s raining deals at almost every brand and retailer in the country. 

And there’s no end to the flood just yet. Because while Black Friday sounds like it’s just one day, in truth the bargain bonanza lasts all the way through the weekend and out the other side on a day called Cyber Monday. This year that will be on November 27. 

What is Cyber Monday?

Traditionally this is when electronics and gadgets like TVs, air fryers, mobile phones, smartwatches and tablets would go under the spotlight, but in recent years, it’s been seen as a bonus day for last-minute sales action. There’s risk and reward in waiting: you could see even lower prices - if stock doesn’t run out first, that is. 

What is Travel Tuesday?

A relative newcomer to the collective Black Friday sales, the Tuesday after Cyber Monday is when its final call for all things travel. Book a trip to that sunny destination you’ve got on your bucket list, or make good on promises to visit friends and family across the country you haven’t seen in a while. Whether you fancy a quick getaway on home turf or jetting off to much warmer climes - appealing for everyone in January, we think you’d agree - our travel deals guide will have you itching to click.

How to get the best Black Friday deals

As veterans of Black Friday sales, we recommend jumping on a good-looking deal the moment you spot it. Sure, you might save a couple of extra quid if you wait, but is it worth losing out altogether?

This is especially true if you’re replacing traditionally high-ticket items like fridge freezers, mattresses, sofas, laptops and the like. If you’re hoping to stretch your Christmas budget further, now’s the time to bag deals on everything from decorations to festive food and drink, leaving you more cash to spend on presents like beauty gift sets and children’s toys. Stock up when prices are this low and you could be rewarded in the long run. 

Stick with us at ES Best and we’ll see you through this year’s sale and out the other side - with a couple of bargains on delivery, hopefully. 

Apple iPhone 15 (128 GB)

Was: £799

Buy now £779.00, Amazon

Armani My Way Eau de Parfum - 50ml

Was: £92

Buy now £69.00, Lookfantastic

Xbox Console with Optional Extras

Was £479.99

Buy now £359.00, Very

Moët & Chandon Rosé Impérial, 75cl

Was: £49.50

Buy now £33.33, Amazon

NINJA Foodi MAX Dual Zone AF400UKWH Air Fryer - White

Was £249

Buy now £169.00, Currys

Amazon Fire TV 50-inch Omni QLED series 4K UHD smart TV

Was £649

Buy now £449.99, Amazon

Apple Watch SE (2022) GPS, 44mm, Regular, Silver

Was: £239

Buy now £199.00, John Lewis

Prada Paradoxe Eau de Parfum 50ml

Was: £92

Buy now £73.60, Boots

NEOM Christmas Wish Candle

Cosy winter vibes are made easy this winter thanks to Neom. The luxury brand has reduced its beautifully-scented and calming Christmas Wish candle. The three-wicker is made with natural wax and will burn for 50 blissful hours.

Was: £50

Buy now £37.50, Space NK

ELEMIS Pro-Collagen Cleansing Balm 100g

Was £46

Buy now £36.80, Boots

Waterpik Black Cordless Plus Water Flosser WP-462UK

Was £60

Buy now £37.50, Boots

ES Best's Black Friday deals

Looking for something else? Find the top offers below

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