Amazon Australia has today launched same-day delivery and Harris Farm Markets grocery delivery to customers in Newcastle.
The city is one of two regional locations nationally to have access to both services.
Amazon Prime members in Newcastle and the Lower Hunter including Lake Macquarie, Maitland, Port Stephens and Cessnock can now order from more than a million products as late as 11am for delivery before 10pm that same day.
To find items eligible for Prime free same-day delivery, Prime members can look for items marked with Prime delivery 'Today by 10pm' or the 'Prime Free Same-Day' badge on product detail pages on the Amazon App or website.
Delivery is free for orders over $49 in eligible postcodes.
Also, customers can now order same-day and next-day delivery of Harris Farm Market's seasonal fruit and vegetables, meats and specialty produce for the first time via amazon.com.au.
The service launches in select postcodes from Hexham to the north, Eleebana to the south, Newcastle East to the east and Stockrington to the west. Orders are fulfilled from Harris Farm's Cooks Hill store.
Prime members will receive free shipping on Harris Farm orders of $100 and over, and non-Prime members will receive free shipping on orders over $200. Harris Farm Markets on Amazon orders have a minimum order value of $50.
"Speed and convenience are at the heart of our delivery investment in Australia, and we're excited to announce a game-changing offering for Newcastle and Lower Hunter region with the launch of free same-day delivery," Amazon Australia country manager Matt Benham said.
"We're seeing more demand from our customers for fast and convenient delivery options that fit within their busy lives.
"For Prime members in these regions, we're now delivering the products they want and need faster than ever, as quickly as the same evening."
The same-day delivery service from Amazon comes as new research from YouGov commissioned by Amazon revealed 62 per cent of Newcastle residents wait three business days or more on average for online purchases to arrive and 76 per cent rank free and/or fast delivery as the most important factor when making an online purchase.
Prime members outside of same-day or one-day eligible locations can still benefit from free delivery within two days on eligible orders.
Since joining amazon.com.au, Newcastle business Javson Sports has been able to grow their online sales of their combat sports gear to a broader pool of Australians.
"Amazon has been a key part of our business growth over the past five years," Javson Sports director Karsim Sheikh said.
"It has helped save us time, reduce our running costs and has helped us reach more customers than ever before.
"Bringing same-day delivery to Newcastle is great news because it gives local customers faster access to the products they need, while helping small businesses like ours deliver an even better shopping experience."