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Creative Bloq
Creative Bloq
Technology
Daniel John

What the hell is going on with Apple's ad department?

IPhone ad thumbnail with the title 'More personal Siri'.

Apple is responsible for some of the best ads of all time, with its dystopian '1984' ad often topping lists of the most iconic TV spots ever. But over the last year the company seems to have run into hot water with several ads. Since last May, Apple has released then promptly pulled not one, not two, but four (!) ads, leading fans to ask what on earth is going on in its marketing department.

Apple yesterday launched an ad titled The Parent Presentation, in which SNL's Martin Herlihy delivers a presentation on, yes, how to convince your parents to buy you a Mac. The whole thing is pretty cringeworthy and the reaction wasn't kind – but in almost immediately deleting it, Apple is adding to what's becoming an alarming track record.

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