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Latin Times

Entertainment

Pedro Camacho

What's keeping box offices going for big budget movies? Look no further than Latino audiences

Moviegoer (Credit: Via Pexels)

Hollywood recently experienced the worst box office Memorial Day weekend in over 40 years. In fact, the box office has been on life support for a while now, following the pandemic and two crippling labor strikes.

However, there's a certain demographic not just keeping the box office afloat but helping to make it thrive: Latinos.

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