What is sleepmaxxing? A sleep expert explains when the method is helpful –and when it's not

A white bedroom with a white wooden bed frame and green eiderdown on the bed.

If you've heard of 'sleepmaxxing' on social media, you might be wondering what it actually is, and whether it can help you get a better night's sleep.

Sleepmaxxing is the modern term for the trend to "maximise" sleep quality – it is rooted in good intentions, but a top doctor has warned us to be cautious. Some sleep tips are better than others, so we'll be breaking down what sleepmaxxing is, when it's helpful, and when it isn't.