A Chinese short-form video app called Xiaohongshu is now the top free app in the Apple App Store, as social media users look to get out ahead of a potential US TikTok ban set to take effect on Sunday.
The app, known as RedNote in English, functions like a cross between Instagram, TikTok, and Pinterest, and boasts over 300 million monthly active users, considerably below the user base of TikTok.