What happens when an iconic wallpaper designer meets the original washable rug brand? Something rather special. Uniting a collective 130 years of expertise and family-run heritage, Hug Rug and Graham & Brown have joined forces on an heirloom-worthy collection, destined to become a staple in homes for years to come.
Drawing on Graham & Brown's archive of over 50,000 original designs, the collection revives a signature mix of florals, foliage-inspired patterns and bold statement prints, each one hand-crafted in-house, then reimagined in Hug Rug's washable, sustainably made flooring.