Chloe Sexton, the owner of Chloe’s Giant Cookies in Memphis, Tennessee, says her small business is now in a legal fight over its name. She shared in a recent Instagram Reel that a Florida-based company has sued her, claiming her bakery name is too similar to theirs. Sexton said she received the legal notice on November 20, 2025, just three days after announcing on November 17 that she would appear on Gordon Ramsay’s first baking competition show.
The timing, she said, felt overwhelming. Since going public, she has received massive online support. Orders for her cookies have jumped, and her GoFundMe campaign raised more than $33,000 within the first few hours. The case has quickly turned into a wider online debate about small businesses, brand names, and fairness.
