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Sports Illustrated
Sports Illustrated
Sport
Liam McKeone

What Final Data From 2024 Season Shows About Impact of NFL's New Kickoff Rules

A general overall view of the opening kickoff between the Arizona Cardinals and the Los Angeles Rams | Kirby Lee-Imagn Images

The NFL made arguably its most sweeping change to the game of football in years this past offseason by introducing the "dynamic kickoff" in an effort to inspire more exciting kick returns while lowering the risk of serious injury. The unusual setup, with the kicker lined up many yards behind the kicking team and the landing zone highlighted on the broadcast, was a bit strange to get used to. But eventually viewers adjusted, as did teams.

With Week 18 wrapping up on Sunday night, the first season of the dynamic kickoff concluded. On Tuesday, ESPN's Kevin Seifert provided some stats to show how much of an impact the change had on the number of returns over the course of the year. Unfortunately for the league, not a ton changed.

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