
Dollar General Corporation (DG), headquartered in Goodlettsville, Tennessee, is a discount retailer that provides various merchandise products. Valued at $16.3 billion by market cap, the company offers a broad selection of merchandise, including consumable products such as food, paper and cleaning products, health, beauty, pet supplies, and non-consumables such as seasonal merchandise.
Shares of this leading discount retailer have significantly underperformed the broader market over the past year. DG has declined 45.8% over this time frame, while the broader S&P 500 Index ($SPX) has rallied nearly 20.5%. In 2025, DG stock is down 2.7%, compared to the SPX’s 2.9% rise on a YTD basis.