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The Conversation
The Conversation
Monica Whitty, Professor of Software Systems and Cybersecurity, Monash University

What are ‘click frauds’ – and how can we stop them?

Syed Qaarif Andrabi/Pexel

In the world of the internet, clicks are currency. The more people click on a website, social media post or an advertisement, the more that content generates revenue.

But cybercriminals can exploit this rapidly growing market for clicks through what are known as “click frauds”. And everyone, from everyday internet users to large organisations that use the web to share content or sell their products, is vulnerable.

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