West Ham United are reportedly threatening to sue the London Stadium if they do not reduce the price of beer before the club’s next home game.
Hammers fans were shocked to see the prices of beer dramatically increase on Sunday for the opening weekend of the season defeat to Manchester City, with the cheapest pints of beer, an Amstel, being priced at £7.30 for a pint.
A report from the Daily Mail claims that if the London Stadium fails to reduce the cost of a pint of beer significantly before the next home game, which is against Viborg on Thursday, August 18, then the club will be taking legal action against the London Stadium.
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The increase to £7.30 for the cheapest pint of beer is £2.11 higher than it is at rivals Tottenham Hotspur and the Hammers reportedly want to see a major decrease before their next home match, with the reports claiming that there is a “Comparable Clubs” clause in their contract with the London Stadium that allows West Ham to keep their prices comparable to London rivals Tottenham, Arsenal, and Chelsea.
However, reports claim that stadium prices of food and drink are not controlled by West Ham and that the club does not profit out of it, with it all being managed by catering company Delaware North, who reportedly say that they are unable to lower prices without the permission of the London Stadium.
It claims that the Hammers hope to have the prices lowered and expect to do so before the Europa Conference League qualifying play-off round first leg against Danish side Viborg in a week’s time, threatening legal action if this does not happen.
As well as pints of Amstel, Inch’s Cider, and Strongbow being priced at £7.30 per pint, Heineken and Birra Moretti are priced at £7.60 per pint. A bottle of Coca-Cola cost £4.50, while crisps and nuts were all priced at £2.50 per bag.
Asked about the reports by football.London, West Ham declined to comment.
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