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Daily Mirror
Daily Mirror
Sport
Matthew Cooper

West Ham's London Stadium set to have a new name from beginning of next season

The London Stadium could have a new name next season as West Ham's landlords the London Legacy Development Corporation (LLDC) search for a naming rights sponsor.

The venue has never had such a sponsor, with telecommunications giants Vodafone notably backing out of a six-year deal in 2017 worth a reported £20m that would have seen the stadium renamed the Vodafone Arena.

However, according to the Daily Mail, the LLDC are now hoping to find a naming rights partner ahead of next season meaning the London Stadium could have a new name when West Ham start their 2023-24 Premier League campaign.

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