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The Street
The Street
Fernanda Tronco

Wendy's launches nostalgic collaboration disappointing fans

Many can relate to running straight to their childhood bedroom after a long and brain-frying day at school, throwing their heavy backpacks to the farthest corner possible, casually forgetting the math assignment that was due the next day, and turning on the TV to watch their favorite shows. 

For those who were huge Nickelodeon fans, the afterschool "SpongeBob SquarePants" program was a show that could not be missed. 

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In case you've been living under a rock like Patrick, SpongeBob's best friend, "SpongeBob SquarePants" is an American TV cartoon about a yellow sponge named SpongeBob SquarePants who lives in a pineapple at Bikini Bottom.

This unique character makes a living by working at the Krusty Krab, a famous fast-food restaurant owned by Mr. Krabs. 

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The Krusty Krab is best known for its one-of-a-kind burger, the Krabby Patty, which is made with a secret recipe exclusively known by Mr. Krabs and Spongebob himself. 

The Krabby Patty was featured in every single episode, and although fictitious, many would be lying if they said they weren't curious enough to try one. 

But 25 years later, a famous American fast-food chain made an exciting announcement that finally made "SpongeBob SquarePants" fans' dreams come true.

A Wendy's Co. classic double cheeseburger and french fries at a restaurant.

Bloomberg/Getty Images

Wendy's makes an exciting announcement for "SpongeBob SquarePants" fans

On Oct 5. the American fast-food chain Wendy's  (WEN)  revealed it had partnered with Paramount  (PARA) , Nickelodeon's parent company, to create the Wendy's Krabby Patty Kollab to celebrate the 25th anniversary of the Nickelodeon show "SpongeBob SquarePants."

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The Wendy's Krabby Patty Kollab launched on Oct. 8, and it featured new menu items like the Pineapple Under the Sea Frosty and, of course, the iconic Krabby Patty. 

Wendy's version of the Krabby Patty consisted of a beef patty, two slices of American cheese, lettuce, tomato, pickle, onion, and a top-secret Krabby Kollab sauce on a toasted bun.

This announcement made waves among Wendy's and SpongeBob SquarePants fans excited to finally taste the renowned Krabby Patty.

Wendy's fails to meet "SpongeBob SquarePants" fans' expectations 

Although the idea of the collaboration was good, the execution has been nothing but a complete flop, leaving fans incredibly disappointed.

Millions of content creators, food lovers, and fans of the show set out to try Wendy's newest release, and they were not shy about expressing their true opinions on it. 

 A TikTok creator called the Wendy's release "a sloppy, boring collab."

@jes_foodie

I had high hopes 🫠 #jesfoodie #krabbypatty #wendys #wendyskrabbypatty #cofoodie #burger #spongebob #krustykrab

♬ original sound - SpongeBob background music

Many, including another TikTok creator, called it "disappointing" after noticing that Wendy's did not make any effort to create special packaging.

@abiwhale

Disappointing #spongebob #krustykrabkollab #wendys #wendysxspongebob #krabbypatty #fail

♬ sad SpongeBob music - michael

Even Wendy's Instagram post breaking the collaboration news was bombarded with endless negative comments. 

One user commented, "Felt like the CHUM BUCKET collab," referencing 

Another customer said, "We just ordered two SpongeBob meals, and it didn't come how you advertised. It came in the same brown bag and same package for fries..."

An angry user even dissed Wendy's, commenting, "McDonald's  (MCD)  should have done the collab."

More Retail:

Not only did the hyped-up collaboration not meet customers' expectations, but the meal was also pricier than a regular Wendy's combo, with some customers claiming they paid $13 for the meal.Gre

A user pointed out the spiked-up prices on the Instagram post by commenting, "This SUCKED! What a waste of money... I could have gotten the $4.44 bag and I would have had a better meal."

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