Get all your news in one place.
100's of premium titles.
One app.
Start reading
The Guardian - UK
The Guardian - UK
Comment
Marina Hyde

Welcome to the 2026 World Cup shakedown! The price of a ticket: the integrity of the game

Gianni Infantino and Donald Trump during the FIFA 2026 World Cup draw in Washington DC, 5 December 2025.
Gianni Infantino and Donald Trump during the FIFA 2026 World Cup draw in Washington DC, 5 December 2025. Photograph: Héctor Vivas/FIFA/Getty Images

I used to think Fifa’s recent practice of holding the World Cup in autocracies was because it made it easier for world football’s governing body to do the things it loved: spend untold billions of other people’s money and siphon the profits without having to worry about boring little things like human rights or public opinion. Which, let’s face it, really piss around with your bottom line.

But for a while now, that view has seemed ridiculously naive, a bit like assuming Recep Erdoğan followed Vladimir Putin’s election-hollowing gameplan just because hey, he’s an interested guy who likes to read around a lot of subjects. So no: Fifa president Gianni Infantino hasn’t spent recent tournaments cosying up to authoritarians because it made his life easier. He’s done it to learn from the best. And his latest decree this week simply confirms Fifa is now a fully operational autocracy in the classic populace-rinsing style. Do just absorb yesterday’s news that the cheapest ticket for next year’s World Cup final in the US will cost £3,120 – seven times more than the cheapest ticket for the last World Cup final in Qatar. (Admittedly, still marginally cheaper than an off-peak single from London to Manchester.)

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.