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Fortune

Nick Lichtenberg

‘We value the skill, but maybe not for my child’: The stigma against blue-collar jobs, laid bare

chelle (Credit: Courtesy of SkillsUSA)

The contradiction at the center of America’s skilled-labor shortage was distilled into 10 words at Ford Pro Accelerate, the Blue Oval’s giant workforce-development event in Detroit.

“We value the skill, but maybe not for my child,” said Chelle Travis, executive director of SkillsUSA, a national workforce-development organization focused on students in career and technical education.

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