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The Conversation
The Conversation
David Comerford, Professor of Economics and Behavioural Science, University of Stirling

We risk a deluge of AI-written ‘science’ pushing corporate interests – here’s what to do about it

Back in the 2000s, the American pharmaceutical firm Wyeth was sued by thousands of women who had developed breast cancer after taking its hormone replacement drugs. Court filings revealed the role of “dozens of ghostwritten reviews and commentaries published in medical journals and supplements being used to promote unproven benefits and downplay harms” related to the drugs.

Wyeth, which was taken over by Pfizer in 2009, had paid a medical communications firm to produce these articles, which were published under the bylines of leading doctors in the field (with their consent). Any medical professionals reading these articles and relying on them for prescription advice would have had no idea that Wyeth was behind them.

The pharmaceutical company insisted that everything written was scientifically accurate and – shockingly – that paying ghostwriters for such services was common in the industry. Pfizer ended up paying out more than US$1 billion (£744 million) in damages over the harms from the drugs.

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